Creating a digital home for functional mushrooms.

  • Beverage
  • Digital Strategy
  • Information Architecture
  • Wireframe + Prototyping
  • User Journeys
  • Digital Design / UI + UX
  • Branding and Content by Red Antler

MTHR channels the wellness properties of ancient mushrooms to help meet the demands of modern day life. By turning back to the Earth, they were able to provide natural solutions for those looking for a more mindful way to live.

Live site

We created an immersive online store for a new category in wellness beverages. Carefully designed components allow users to learn about the brand’s unique flavor profiles and benefits behind each beverage and its ingredients. As well as being a window into the world of MTHR, the new site offers a subscription platform, bundling options, and a rich editorial platform.

A modular framework that allows for diverse layout combinations, facilitating all content from ever-changing to evergreen.